With a great album already out in stores The Weeknd still finds other ways to come across your television.

Aired during the VMA’s, Apple used Abel for their new promo video. In the two-part ad, which also features Travi$ Scott and John Travolta the XO singer heads from a show to the after party with his playlist.

You can check the commercial out below. Beauty Behind The Madness is in stores now.

About The Author J. Davis

20. Michigan State University Junior.

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