M.A.C. has been known to collaborate with artists such as Rihanna, Lady Gaga and Nicki Minaj to create limited edition makeup in the past. Now, young stars Tinashe, DeJ Loaf, Halsey and Lion Babe’s Jillian Hervey have become the newest faces of the brand.
M.A.C’s Future Forward campaign, featuring the four artists, is all about “reshaping music’s future”. DeJ will have a lip glass, Tinashe will have an eyeshadow palette, Lion Babe will have a custom gold eyeliner and Halsey will have a lipstick. These products will be available for purchase in the spring.
So Excited to Finally share my Collaboration with @maccosmetics My Special Lipglass is Dropping This April! ✨?✨ #MacFutureForward A photo posted by DeJ Loaf (@dejloaf) on
M·A·C pairs up with a powerful generation of women who are reshaping music’s future in a series of exclusive collaborations. From the crusading pop of @iamhalsey to the soulful R&B/pop jams of @tinashenow and @lionbabe’s modern funk to @dejloaf’s electrifying rap, each visionary female taps into the core of her own creative force through a limited-edition colour statement. #MACFutureForward
Very honored to announce my collaboration with @MACcosmetics, can’t wait for you guys to have it this March #MACFutureForward #EverythingIsGreyishBlue A photo posted by halsey (@iamhalsey) on
Never miss a story. Follow us on Instagram and Twitter, @BlameEbro and like our Facebook page, here.