The necessity to be paying for multiple streaming services has been getting slowly more egregious and frustrating for consumers over the past few months. Universal Music Group – the music corporation that counts Def Jam, EMI, and more among its labels – is discontinuing exclusive releases to streaming services such as Apple Music, TIDAL, and Spotify.
According to Bob Lefsetz, author of an influential music industry newsletter, Grainge sent out a company-wide email on Monday. UMG, which boasted seven of 2015’s 10 best-selling albums and 38.5% of the year’s recorded-music sales, will be the first major label to ban the practice, which many feel has begun to diminish rather than enhance the way music is distributed and consumed.
The practice of artists offering exclusives to competing streaming and download services, including Apple and Tidal, has been gaining traction this year. Both Beyoncé and Rihanna launched their recent albums through Tidal,