Facebook vs. Snapchat has to be one of the biggest feuds so far in tech history. After refusing to sell to the social media giant, Snapchat woke up one morning to several of their features copied by Facebook -most notably “Instagram Stories” (Facebook bought Instagram for $1 billion in 2012).
Since the new features rolled out employees from Snapchat haven’t publically said anything, but that all changed when Snap’s president of product, Tom Conrad owned Instagram’s product chief Kevin Weil in a snarky, but hilarious tweet.
Weil posted a photo of his adorable kids and asked his followers to caption the picture. Conrad tweeted, then deleted, “Wait, it’s going to be *exactly* the same as Snapchat Stories???”
Caption contest. Go! pic.twitter.com/qI6n3kjJx7
— Kevin Weil (@kevinweil) March 16, 2017
Wherein the Product VP @Snap takes a shot of his own.
— Blair Hunter (@blairh) March 16, 2017
Before he deleted the tweet, a few techies caught wind of the tweet and reacted.
— Chris Sacca (@sacca) March 16, 2017
— Josh Elman (@joshelman) March 16, 2017
Recently, Snap Inc. went public in the largest tech IPO since the Chinese e-commerce company Alibaba. Facebook has rolled out a new “day” feature in their messenger app that is very reminiscent of Snap’s story format.
Was the tweet shady? Sure. Was it hilarious? Absolutely.