LaVar Ball and his family struck a deal with Facebook to star in their own reality series. Instead of allowing other networks to gain interest from his likeness or lack thereof, the polarizing figure is taking his talents to reality TV.

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All eyes have been on LaVar Ball over the past several months due to his outspoken personality. He’s had a few viral moments for his altercations with sports media and most recently his appearance on the WWE.

Although people may not agree with his parenting or just are turned off by his personality, there is no denying he has become a marketing genius. LaVar is the founder and CEO of the “Big Baller Brand” which released its latest sneakers the “ZO2’s

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About The Author Savon Slater

Savon Slater is a multimedia journalist based in New York. He has published work for and True Urban Culture magazine. He also is the host of the 'Need to Know' podcast on iTunes.

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